Episode Transcript
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Welcome to this edition of catch up
with Cairo touch. Thank you for tuning
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in. This is Dr Ronnie Sims
and I'm your host today. This series
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represents Cairo touches commitment and love of
the Chiropractic profession and is an extension of
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their desire to help chiropractors reach high
levels of success in their practice, in
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their career, and so our I
do with this ongoing series is to bring
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you engaging speakers and friends of Cairo
touch to help inspire your personal and your
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practice growth. Chiropractors need to be
at their best now more than ever.
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So I want to thank you for
joining me on this learning journey. I'm
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looking forward to our time today.
We're we're going to be really diving in
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deep and talking about how building a
team around you is one of the best
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things you can do to build your
dream practice, and so helping me today
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kind of lead this conversation is one
of chiropractice great leaders. When a chiropractice
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great success stories, a mentor to
so many, myself included, and that
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is the remarkable Dr Pete Cameola.
Dr Pete, welcome on my friend,
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Dr Ronnie. It's great to be
together with you, Sir man, when
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you reach out to me and you
told me about this and what you guys
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are doing and you invited me to
be on, I was like, Oh
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man, I can't wait. So
I'm excited to be here today, excited
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to talk about teams and, you
know, just for all the listener is
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of this, this is the big, big piece of the puzzle. So
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I'm really excited we're going to dig
into it today. Oh Man, I
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couldn't agree more. Hey, before
we dive in, though, just real
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rapid fire here. Let's let's help
ducks kind of get to know you a
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little bit. So when was that
inflection point or that epiphany when you said,
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you know what, I think I
want to be a chiropractor? So
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what was that like for you?
Yeah, so my story actually goes back
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to when I was in high school. Actually, my brother Jonathan, was
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very sick growing up and we went
to traditional medical route for a lot of
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his health issues and he wasn't helped. Actually he progressively worsened over the years.
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So the point where you know,
he was told that he is,
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you know, he was dying.
Essentially, he had curosis of his liver,
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he had all sorts of health issues
that have gone on. He had
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done the medication route, surgery route
for different health issues. I'm not going
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to get into that today. Long
Story Short, he ended up finding chiropractic.
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My Mom and dad found chiropractic and
what we now call functional medicine,
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so more nutrition and Chiropractic as a
strategy for helping cleanse his body, detox
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his body, bring healing and restoration
to his body. And it was through
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his healing and his story that transformed
my life. It woke me up to
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the fact that there was a way
to help people with their health, not
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reactively but proactively. So I was
very much attracted to Chiropractic as a modality,
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as a strategy for helping people stay
well and get well. Naturally,
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it wasn't about neck paint and back
pain for me. From the beginning,
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my brother dealt with migraine headaches and
allergies and sinus trouble and liver issues and
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digestive issues and and so because of
those things they were these were all visceral
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issues that he got healing through Chiropractic
and lifestyle, and so that attracted me
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to become a chiropractor right out of
the gate. So that's really where my
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story began. Back in high school
and then through undergraduate work I studied healthcare
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and then I moved on to go
to Grad School and study Chiropractic, but
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really out of the gates. Even
as a chiropractor. Right away I was
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committed to the whole body, the
whole person. I wanted to transform people's
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entire life because I knew what it
did for my family. Well, that's
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beautiful. So who were some of
those kind of early mentors? You know
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what you got out. I know
a lot of us come out of school
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we're not quite ready, but who
are some of those early mentors and coaches
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that came alongside of you? Yes, so, I mean I had a
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few people just they'll throw out there. First was Dr Fred Rossi was really
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my first chiropractor ever adjusted me.
He was the first chiropractor I associated with
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when I graduated school as well.
He took my family under his wing and
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he was a principal doc out in
New Jersey. So Dr Fred Rossi give
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him a shout out. Love,
Dr Fred. And then Dr Ben Larner
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was another guy. He came out
to my college and he had written a
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book called body by I got.
I read that book. It really,
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it really stimulated me because, you
know, God was, is and always
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was a really important part of my
story and my journey and he's always been
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at the center of what I do. And so when I thought about,
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you know, how the body works
and who I wanted to be as a
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chiropractor, I always wanted to be
someone who spoke about the healer, the
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real power, the real source.
So that was a big part. So
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he was a mentor of mine because
not only did he have that peace in
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place, but he also had run
many successful businesses and practices. So I
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linked up with him and Dr Greg
Loman, who is another one of my
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mentors and early coaches, and these
guys coached me early on in my years.
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I hired him even as a student. Actually hired them as my coaches
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when I was still in school and
I started being mentored by them and they
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really helped me out of the gates, you know, get going. And
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then I had other mentors, you
know, when I was in Chiropractic,
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these doctors called the Yachter brothers,
Dave and Danie, actor I loved working
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with those guys and and learning from
them and another mentor who has already left
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this earth and went up to be
with his creator. Dr Charles Majors was
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a great friend of Mine and also
mentor. There's many others. Dr Joel
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Bohemia, he was awesome. There's
many, many names that come to my
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mind, but those are just a
few who you know. I remember.
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They stood out, whether they were
standing on stay's teaching or we were in
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a room breaking out training on our
scripts for some sort of thing, or
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we're just rubbing shoulders in the hallways
or having lunch together, or we were
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on a phone call, whatever it
was, these were the people that,
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early on in my practice, really
pulled me forward. And and this I
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actually said this to my wife to
their day run. I'm going to I'm
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going to tell you. I said, you know what they helped me do?
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More than anything, they helped me
find my voice. HMM, that's
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beautiful. They helped me find my
voice because I had a passion, I
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had a heart, but it didn't
have a voice. I didn't how to
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communicate it, I didn't know how
to express myself effectively. HMM. And
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what I think Ben and Greg and
and and Charles and Joel and Dan and
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Dave. What they did for you
was they helped me discover my voice and
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from there move forward. Wow.
Another one that comes my mind is stew
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and Terry Warner. Yeah, they
were people that I interned with. They
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also came and spoke at my school. They could be they were brought in
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for an event. You know,
there were John De Martini. He came
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and spoke. You know, these
are these are some early mentors for me
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that were just powerful. Joe sweary
is another name. He was one of
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our professors at northwestern. Rob Scott
used to be the president of the Chiropratic
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collegies, now the dean of life
in Mary Atta, Georgia. He now
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runs that school. So yeah,
these are some of the people that really,
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I think, influenced me in a
really positive way early on in my
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in my career, and I think
it's wonderful, doc how you know,
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basically it sounds like you were a
sponge and you just you really wanted to
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reach your full potential and you're willing
to be coachable, and I think that's
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one of the things that I love
about you and the remarkable practice grouping there
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is. You guys all are coachable
guys yourself. You know, I think
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the greatest coach is the greatest mentors
are lifelong learners and when I, you
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know, talk with you and I
hear you speak, I just get this
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sense that, man, you're just
not done learning yourself and and I love
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that you're you're giving back in so
many ways, and we'll dive into that
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a little bit more as we go
but I just loved hearing that about you
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and I'd never heard you answer that
question before. So thanks for giving me
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a little bit more of a look
under the hood of your life and I
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just think it's a wonderful story and
so let's let's go a little deeper on
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this. When we first started this
our first guest was your colleague and our
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good friend, Dr Steven Franson,
and he painted this beautiful picture about the
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four seasons in the chiropractic career.
And in our last two episodes I asked
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our guests Dr Paul Read and Dr
Matt Hubbard this question of where are you
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as it relates to those four seasons, and I know you and I both
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know these guys and they both are
at a place where they could easily exit,
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but they don't want it yet and
they both had the same answer was.
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It was fascinating. They both said, you know, doc even though
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I could probably ex it every day
when I show up, my mindset is
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I'm in build mode and they show
up with that passion because they know that
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to keep their teams on purpose they
have to show up with that energy,
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they have to show up and build
mode. So I love that. And
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so, having having said that,
I know that you totally embodied that in
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your practice and so I want to
kind of have you tell the listeners how
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did those seasons play out for you
and how are you able during those seasons
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to keep the energy really high and
really fierce to the end? Well,
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I'm going to speak to what you
just said. I think it is a
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really important subject. So, while
we understand the framework of the four seasons,
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launch, build, scale, exit, the key here is when you
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transition into scale and eventually to exit, you never take out the underlying best
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practices of build. Wow, that's
the key, actually. I'm so glad
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you brought this up. The key
is when you hire a team, and
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we're going to talk about team today, your team and you are always in
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build mode, while the business as
an entity is technically in scale. The
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people are always in build. Does
that make sense? So my mindset as
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a member of the team is I'm
building, building, what Whi? I'm
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building towards the next and the ultimate. What are we building towards? We're
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saying this is what success looks like, this is the next mountain to climb,
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this is the next battle that we're
going to go into and we're going
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to win. And so when I
when I'm in build mode, I'm always
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in build mode. So even in
my journey of exiting, the reason why
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we exited so gracefully and profitably was
because I built till the last day,
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wow, to the last day that
I was there, I was still running
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that marketing calendar. We were still
executing our team meetings, executing our team
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trainings, not as a owner operator
but as a CEO. I was still
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in there showing up knowing who my
role was. Until that transition happened and
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I gave the keys over and they
gave me a check, so to speak.
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Until that transaction happened, it was
my responsibility, I was accountable.
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And so the mindset has to be
guys, here's the thing. We're not
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trying to escape, we're not trying
to get out of it. I'm not
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trying to never got got out of
practice. You know people use that language
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like Oh, you got out of
practice, like hell, no, yeah,
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no way, man. I'm in
it as thick as I've ever been
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in and I'm in more offices and
I've ever been in. I'm more rolled
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up my sleeves. My brain is
more check, check, check, check,
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check about all the details of running
a practice. The only thing I'm
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not doing is I'm not setting atlas
is. I never got out of it,
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I just graduated into another part of
being in it. It's just a
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slightly different way. That's beautiful and
that's how I've experienced it Ron because for
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me it wasn't that I chose to
lie. I'd made the choice to leave.
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I did, but it's seemed like
that's where everything was moving. So
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I just went with where, ultimately, I felt God was leading me.
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It's what aligned with my core values, it was what aligned with my vision,
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it's what aligned with the season of
my life, because you have your
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four seasons of your career, then
you have your seasons of your life.
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Over arching your career is your life
and you're going to have multiple seasons within
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your life of the four seasons potentially. Yeah, that's fascinating. So it's
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not even like your exit once.
You might exit multiple times, and so
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to me it's it's really having a
holistic view of real vitalistic view of your
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life. That's why we say you
have to know what's Your Life Vision,
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then you build your your business vision. If you put Your Business Vision here
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and you try to fit your life
into it, it's out of alignment.
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So we teach you can have a
remarkable practice as part of a remarkable life.
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Look at the language. A remarkable
practice as part of a remarkable life.
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It fits in like a lego piece, but it's the life first.
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Yeah, I love it. And
sometimes, as business owners we get backwards.
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We try to squeeze our life into
our business and it doesn't go well
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for your family. There's a lot
of casualties along the way, starting with
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you, and then the people closest
to you, your family, and then
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the next people closest to your team. Those are the people that suffer the
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most. Guys, we got to
get this right. So the build mindset
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is not a mindset of scarcity,
it's not a mindset of fear, it's
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not built on poverty or some other
limiting belief. It's based on I'm pulled
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by my mission, I'm pulled by
my purpose, I'm pulled by my vision,
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I'm pushed by my mission. I
build because I'm alive. That's right.
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I build because I'm I exist.
I love that. And and what's
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beautiful is that in some ways you're
impacting more people with Chiropractic care than you
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ever conceivably could have done by yourself
or with your team, even in your
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practice, by what you're doing now, by pouring into an inspiring and educating
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and holding accountable so many DC's out
there. So your impact, I love.
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I love how you said that.
I'm telling you, we just stop
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right now. We're good, but
I want to go deeper on that because
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there's a lot of a lot of
stuff in between there. But now you're
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absolutely right. And so as we
look at these four domains of the attraction,
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conversion, retention and team building,
we always talked about how those are
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threaded together so beautifully and how you
know for chords are not easily broken.
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And yet so many docks that I
meet and so many docks that I know
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you meet, it is as if
they're spinning plates on every extremity. They
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you got you gotta track new patients
over here and Oh, now I get
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to focus on conversion because now I
got new patients, and then all they're
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all going away. I got to
work on retention, and they never get
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those threads quartered together like they could
and should. And I feel like for
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you that secret sauce was building that
remarkable team around you, and so kind
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of help the doctors on today's call
kind of understand all that you just said
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and how important your team was to
you during that. My team is everything.
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I think that one of the advantages
I have is that I'm good at
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some things but not at a lot
of things, and I knew that I
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needed help. I think the first
step is just recognizing that I can't do
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it all, and so I'm not. I just decided that I couldn't do
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it all, so I wasn't going
to do it, and so I had
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to have somebody to help. So
early on, I my goal right out
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of the gates was build a fast
practice so I could hire people to help
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me as soon as possible. Yeah, which you did it. It's exactly
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what I did. I knew I
can mark it and I knew. I
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knew I could adjust it's I was
like, well, I'm going to go
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ahead and get people to come in
and I'm going to convert them and I'm
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going to take care of them,
but then the rest of the stuff,
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I'm not going to touch it.
So I didn't get stuck in launch.
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I went straight from launching to build
very, very quickly, and I immediately
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outsource and I hired a company like
Trp to find what systems work so I
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didn't have to I didn't have to
reinvent the wheel right. I didn't try
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to like figure out the systems.
I was we're going to work best for
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me. I said what systems work? What systems work. That aligned with
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my practice model, my philosophy,
my convictions, and immediately what I did
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was I found a system that worked. I hired a coach who's going to
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hold me accountable. I built fast
and I brought a team in as quickly
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as possible. And Yeah, the
first couple hires I didn't I didn't get
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it right, but I eventually figured
it out, like you said. But
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I valued having a team right away
because I was committed to not doing everything,
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because I knew I couldn't because I
knew I wasn't that good m I
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knew I needed help. So I
started with that. You began to assemble
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this team and I feel like for
some docks it's a reactive mindset and when
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you're growing fast, sometimes it's just
going to be where are your you don't
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have the team in place to scale
the mountain you want to scale. You're
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always kind of behind, right.
And so how can these how can docks
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kind of know where to start?
I mean, where do I start building
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my team? What's that look like
and what is the most important player to
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have on my team out of the
gates? If I'm hiring my first employee,
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what does that look like? I
mean, there's no doubt that your
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first employee is your is a front
desk manager. I mean they're going to
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be the front desk check and see
a there's no doubt because at the beginning
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of the practice it's all about energy, right, it's energy is everything.
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It's all about energy. So I
don't want an analytical person, I want
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an energy person and I'm willing to
let the ant the the details slide initially
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and I'll trade that off for growth
and then I'll pick up the pieces later.
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That that was my mindset. My
mindset was, yeah, we'll make
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a mess in here, because we're
both builders, we both want growth,
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meaning me and my first sea.
But what happened when my first sea was
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she actually developed really into ultimately she
could have become the office manager. She
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didn't because of the fact that she
didn't have the inner schedule, she didn't
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have the ability to work the hours
that I needed. That was that was
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what happened. But she remained as
a sea at the front until I brought
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her into the back to become a
text Cai actually, and then she became
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that person and she did that for
a while. So she kind of figured
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out what her strengths were exactly.
I had I had people cross trained.
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Obviously in a young practice, when
you you have a smaller team, everybody
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kind of has to be cross trained
and I like that and model and I
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still encourage and and keep to that
because I think there's a value in having
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cross training. But there's also the
value to having people have a very specific
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position that they're hired for it,
that they can be the best in the
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world at that, they can win
at and so but early on. Yeah,
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I had a front SCA who check
people in check people out, but
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really their job was promotion and compliance. It was getting people to show up
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for their first visit, was getting
people to show back up for their second
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visit and getting people to keep showing
up for their adjustments and promote, promote
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what we do. So that was
really the goal of that person roll and
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it helped me out because I could
hand somebody off to the front desk and
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tell them this is run and I
want to see run back the first available
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appointment that I have tomorrow where you
took x rays today and I want,
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and I'm suspecting that you know,
we found still look station is final.
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I want to get him right back
in for our my first available appointment tomorrow
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for his report of findings. I
can drop that person off and Brittany can
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look me in the eyes and say, Dr Pete wants to see you back
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first available appointment that he has tomorrow. I have got this point of point
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appointment on this one. Which one
works better for you? And Boom,
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she did that like that. Just
for me be able to have that ability
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to do it, do that,
that handoff to a person really raise my
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authority as a doctor immediately. So
having that first player really brought me to
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the place where I need it to
develop my ability to communicate with another team
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member and be able to transfer authority
to that person and then that patient then
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having respect for my team. So
then we built that dynamics. So it
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started with Brittany. Well, really
started my wife Mary and then Brittany,
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and then we brought in, you
know, our next players, and there
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was a bunch of them early in
the days, but my next one that
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really stuck around with it was Rachel
I mean these people, Brittany and Rachel
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or with me. These are my
first hire, Brittany. She was there
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for probably four years, first hire. It's awesome and she's a chiropractor now
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running an awesome practice. I love
it. So I don't want to brush
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you over something you said earlier.
I feel like when I talked to doctors
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out there that are young in practice
and I feel like a lot of them
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do not put the process and systems
in first. Rather they hire their first
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see and say, oh well,
they're going to help me build all that.
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Can you speak into how that's a
bad idea. I recommend that you
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find a system a proven system that
works and you follow that and you study
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that and you master that yourself and
then you invite your team to come in
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and they study it and then they
develop mastery with you. That's what you
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ultimately is the best strategy if you're
trying to figure it out and build it
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as you go and and I,
and Ron you know this because I'm on
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calls with enough chiropractors that I know
what the other side looks like like.
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I have my way of doing it
and I'm kind of figuring it out and
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there are a few people that have
that ability. They're very systematized brains and
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they're very organized. Those people,
I'm like, go for it, but
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it's when I meet with the doctor
who doesn't have that skill set and they're
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trying to do it, I'm just
like, you are going to spin your
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wheels until the end of your career. You have to surrender and you need
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to submit, that's hard, to
a system and to a model. You
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must and when you do that,
you will experience so much freedom, enjoy
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and, by the way, your
team will finally stay. Yes, you'll
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keep your team, you'll empower your
team, you'll be able to manage their
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team, you'll be able to bonus
your team because you're going to grow and
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then good things are going to happen. So you're going to grow your practice
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and the majority of us, like
majority meeting, like ninety five percent.
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That's what they need. Yeah,
and I've often heard Stevens often set a
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comment that stuck with me is you
can take a be chiropractor and pair them
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with an a team and have just
a mega successful practice, but if you
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flip it around, it could be
quite the opposite of that. And so,
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having said that, as you began
to build this team around you,
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how important was training and your meeting
rhythms? How did that work for you
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and how important is that to the
doctor on that call right now that's thinking
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about I don't want to do more
meetings and they know what they're doing and
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things are going okay. But kind
of speak into that. If you ask
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my team today, if I had
you call all my seas, and some
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of them are people you have access
to right now because they still hang out
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with us in TRP, they would
tell you that my highest priority was training
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with my team. From my first
day in practice, my number one priority
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was training with my team and I
trained as my team three days a week.
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We were committed to excellence, and
the reason why I know is because
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when we went to seminars, guess
whose team was the team that was training?
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The other chiropractors teams? My team. Hey, I love that.
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So differentiate between trainings and meetings,
because with you, training wasn't just sitting
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around talking about all the things you
need do. So what did your training
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look like? Training is role playing, so it was actually walking through the
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actual client journey for real and creating
scenarios and working through those as a team
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with the intention of actually getting better. The goal is and to get through
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it. The goal is to get
to it, as we like to say.
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The goal was to drill down into
whatever the process or procedure is,
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the procedure from our side to process
from the patient side, whatever the element
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was that we were training on,
whether I'm training with my CAA's or treating
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with my docs, whatever the domain
was, if it's an attraction or a
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conversion or a retention procedure. I
always compared us to the NFL and I
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said we should train Monday through Friday
and just adjust people on Sundays. We
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could adjust a thousand people on Sunday
and then Monday through Friday we prepare.
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I was like I would be cool
showing up one day a week and adjusting
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a thousand people. I mean I
adjusted four hundred in a day. So
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all I got to do is double
my numbers and bring a couple other docks
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and help me out. I thought
training was so important that I wish that
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we could train more and we trained
as much as we could realistically with our
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schedule, with the volume that we
saw and with the size of my team.
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I started breaking into departmental trainings.
I mean as we got bigger and
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we had more doctors and more staff
and then more interns, and we develop
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difference training schedules as we went because
my team grew and it expanded. And
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when we open other part of my
business than I had a train with my
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nutritional company that I trained with my
fitness company that we had, we had
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a lot of things going. So
we were training, training, training,
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all the time. He said something
earlier about you know how the mission is
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what pushes you and it sounds to
me like your team's and your training rhythm
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is the engine that really pushed the
mission forward. Right. It was what
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held US accountable because every time we
showed up we had to be reminded of
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why are we doing this? Because
gets what happens when you train. You
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get uncomfortable. Yeah, so you
have to be reminded like, why are
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we doing this? We Are we
putting ourselves through this? Why are we
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not eating lunch and putting our feet
up and and hanging out right now?
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You have to see the vision and
you have to remember the mission. So
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we're pulled by our vision and our
purpose and we're pushed by the mission because
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we're in the mission. The mission
is what we do. It's what we're
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doing right now. It's the actual
day in and day out work. That's
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mission work. We do mission work. If you remember, I talked about
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the opportunity zones. Where there is
a distressed area, we show up.
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Well, guess what? All of
our communities are health distressed areas and every
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one of us is opening it.
Who opened a practice? There is a
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mission. You have a mission in
a territory where there is a distress of
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health because people don't understand what health
is and how to be well. This
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is such such an important topic.
So to take it one step further,
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as we talk about teams and one
of the best things I've ever did in
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my career was higher coach and then
get into a mastermind group. So can
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you speak to that chiropractor out there
that is isolated, that is alone?
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They're struggling and they just aren't connected. So speak into that team from a
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different perspective. Yeah, I mean, if you study the art of war,
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the tactic the enemy always uses to
victory is to isolate. True.
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So if you find yourself alone,
you need to get out of there as
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quickly as possible. The idea behind
a team aim, the idea behind coaching
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and masterminding, that is just wisdom
and is wisdom. It's wise. It
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all those things you say. Why
would I bring myself to somebody and talk
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to me about my ideas and get
bounce off ideas and get strategies and be
393
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accountable? Because it's wise, it's
right. While would I circle up with
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a bunch of people and talk about
my business and and kind of talk about
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my issues and challenges and then share
some of my thoughts and ideas with them?
396
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Because it's wise. And so the
reason why we do that is it's
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wise. Why would I be intentional
about hiring a team of a players and
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surrounding myself with that team, because
it's wise and it's also run it's mature.
399
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It requires humility to lead and it's
the same humility to lead that it
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is to follow. So if when
we learn how to follow well, we
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learn how to lead well, and
that is significant. If you want to
402
00:27:06.579 --> 00:27:11.619
build a remarkable team, learn how
to be led. That's beautiful, that
403
00:27:11.819 --> 00:27:17.970
is significant. You are essentially being
called and charged as a leader and you
404
00:27:18.130 --> 00:27:22.210
cannot lead people where you haven't gone
and if you haven't learned how to be
405
00:27:22.250 --> 00:27:26.289
led and you're not being led,
it's very difficult to lead and to lead
406
00:27:26.410 --> 00:27:30.799
well. And and creating a culture
where we want our team to be the
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00:27:30.880 --> 00:27:34.039
ones who lead ultimately and lead the
movement, lead the charge of the mission.
408
00:27:34.279 --> 00:27:37.640
It's not only for you, but
you transfer that to your people.
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And then they transferred to the patients
and they transferred into the community and now
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you're commute. He is being led
by the people that come out of your
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practice. Wow, they're the ones
leading in the school systems, leading in
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the churches, leading in the community
because they came to your practice. Do
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00:27:52.230 --> 00:27:56.589
you see how this works? So
the layers and layers and layers of legacy
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that you leave starts with where you
are, doc. That's so beautiful and
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00:28:02.180 --> 00:28:06.180
so, you know you made me
think of this earlier. Is often we
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refer to this as hey, I'm
in practice, and yet the reality is
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00:28:10.579 --> 00:28:15.009
we're in the game. And so
one of the things we added, thanks
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00:28:15.049 --> 00:28:18.009
to you guys, and my team
loves this, is a scoreboard. I
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00:28:18.130 --> 00:28:22.170
played sports my whole life. I
was always looking to scoreboard. The whole
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00:28:22.250 --> 00:28:26.130
game I was checking the score and
so, and I know this ties into
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a giveaway you have for us.
So talk to how important it is that
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you have a scoreboard in your practice. I mean just even right now.
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I mean everybody knows we're doing a
podcast. Guess one of the things we're
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looking at time. Yeah, that's
on the scoreboard as one example. So
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00:28:41.349 --> 00:28:45.309
with a scoreboard, essentially is it
is. What it is like, Ron,
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00:28:45.390 --> 00:28:48.390
if I came over to your house
right now and we were like,
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00:28:48.430 --> 00:28:52.349
Hey, let's play some pick up
basketball, just hang around just a couple
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00:28:52.430 --> 00:28:53.430
guys, just say we're just going
to play a little bit of pick up
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00:28:53.430 --> 00:28:56.339
a little too on to hey,
let's just have a little game, I
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00:28:56.539 --> 00:29:00.619
guarantee you we're keeping score. If
we went down to the beach and we
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00:29:00.779 --> 00:29:03.619
said, Hey, let's set up
Antt let', let's hit the volleyball around,
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00:29:04.019 --> 00:29:07.539
I guarantee you after a few a
few volleys, will be like,
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00:29:07.579 --> 00:29:10.930
all right, let's play. And
what are we playing? We're playing a
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00:29:11.009 --> 00:29:14.369
game. So what are we doing? We're keeping score, right. So
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00:29:14.930 --> 00:29:18.490
the reality is is ron like.
I never played a game as a kid
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00:29:18.529 --> 00:29:21.650
without eventually saying all right, let's
play. And when we said all right,
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00:29:21.650 --> 00:29:23.289
let's play, we all knew what
that meant. That means like,
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00:29:23.559 --> 00:29:26.759
all right, let's make a team
and let's keep score and let's go,
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00:29:27.119 --> 00:29:30.519
you know, and it was like
what are we going to play to one
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00:29:30.759 --> 00:29:33.160
fifteen, what are we playing today? You had this set parameters. So
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00:29:33.279 --> 00:29:36.599
if you show up to work and
you don't know what the game is,
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00:29:36.799 --> 00:29:38.789
what's the game we're playing? What's
the score? What are we playing on
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00:29:38.990 --> 00:29:42.269
too, I'll tell you a quick
way to burn out. I'll tell you
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00:29:42.309 --> 00:29:47.069
a quick way to lose your team
and to just spin your wheels. One
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00:29:47.069 --> 00:29:49.029
of the most transformed things that ever
happen in my practice was the practice Scorpor
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00:29:49.109 --> 00:29:52.109
which is why I wanted to get
away. When you ask me, said
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00:29:52.109 --> 00:29:55.259
Hey, is there anything you love
to bless? You know the folks with
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00:29:55.420 --> 00:29:57.259
and I was like, listen,
if I can give a chiropractor one thing
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00:29:57.740 --> 00:30:03.619
today, take this scoreboard that that
you get from this wherever they have it.
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00:30:03.700 --> 00:30:04.140
They're going to get a let,
you're gonna get a link. You
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00:30:04.140 --> 00:30:07.329
can download that thing. Get the
scoreboard, watch the videos. I walk
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00:30:07.410 --> 00:30:10.650
you through it. Okay, I
explain it to you, so I'm not
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00:30:10.769 --> 00:30:12.329
just throwing it out there and be
like figure it out. No, I
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00:30:12.490 --> 00:30:15.210
will help you figure it out and
if you have any questions, just reach
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00:30:15.289 --> 00:30:21.210
out. But it'll literally if you
can start to implement this one tool in
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00:30:21.289 --> 00:30:25.680
your practice. I guarantee this.
It will transform your business if you implement
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00:30:25.799 --> 00:30:27.880
this and you use it the way
it's designed to be used. Because,
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00:30:27.880 --> 00:30:30.119
Ron, it's exactly what you said. I saw you even. You did
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00:30:30.160 --> 00:30:33.160
this with your eyes. You glanced
up. Guess what, it keeps everybody
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00:30:33.200 --> 00:30:37.390
on the team. What time is
it? There's this many a minute left
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00:30:37.430 --> 00:30:40.069
in the half. This is the
score. All right, we know what
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00:30:40.150 --> 00:30:41.269
play we're going to run this time. We know how we're going to defend,
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00:30:41.269 --> 00:30:42.869
we know how we're going to be
on offense, we know what we're
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00:30:42.910 --> 00:30:45.990
gonna do on deepend why? Well, because we know where we're at in
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00:30:45.990 --> 00:30:48.470
the game. We know our strategy. We talked about this, we trained
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00:30:48.549 --> 00:30:52.740
on this, we plan for this. Now it's time to execute. Wow,
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00:30:52.140 --> 00:30:56.539
beautiful doc man, I'm so thankful
that you came on today. There
468
00:30:56.579 --> 00:31:00.140
were so many nuggets in there.
I was taking notes the whole time and
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00:31:00.859 --> 00:31:03.569
I just want to thank you so
much, Dr Pete, for coming on.
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00:31:04.250 --> 00:31:07.329
You're truly a God send to me
and so many others. So I
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00:31:07.410 --> 00:31:11.609
appreciate you, brother, and for
those of you that tuned in today,
472
00:31:11.529 --> 00:31:15.970
I'm sure this material was was just
a pure blessing for you, and I'm
473
00:31:17.049 --> 00:31:21.400
just hopeful that you'll take this to
heart and put this into action and begin
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00:31:21.519 --> 00:31:25.960
building that team around you so that
you can have the maximum impact in your
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00:31:26.000 --> 00:31:30.079
community, because our communities need us
to be at our best now more than
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00:31:30.160 --> 00:31:33.430
ever. And I also want to
say a big shout out to Cairo touch,
477
00:31:33.230 --> 00:31:38.509
our professions leading practice management software company, for their willingness to just help
478
00:31:38.589 --> 00:31:42.509
the profession. That's the whole purpose
of this and so we're going to keep
479
00:31:42.549 --> 00:31:48.019
episodes coming your way. We are
going to continue it to have engaging speakers
480
00:31:48.460 --> 00:31:52.220
that are going to inspire you toward
personal and practice growth. So I just
481
00:31:52.299 --> 00:31:56.859
want to thank you once again for
tuning in to this episode of catch up
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00:31:56.980 --> 00:32:00.420
with Kiro touch and make sure that
you stay healthy and well adjusted.
