Episode Transcript
WEBVTT
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Thank you for tuning into this edition
of catch up with Kira touch, and
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today I'm your host, Dr Ronnie
Simms, and I just want to first
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of all talk about Kira touch software
real quick. I've been using Kira touch
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for fifteen years. I love the
software. It's allowed me to scale my
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business and do things I never dreamed
of, and I just want to also
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appreciate, or show some appreciation,
of Kira touch for their desire to host
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this podcast series Um as a way
to really come alongside the profession, to
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help inspire chiropractors, to help come
alongside you, to learn more about business,
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to learn from the best of the
best, and we have been fortunate
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to have some amazing guests on this
show, from Dr Paul Read, Stephen
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France and Bo Pierce, Kathy Kobe, Wenlan Um Nick and Stephanie Rod Sader,
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Mark Mao, Alan Miner. I
could keep going on and on and
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on. I should say Matt Hover
too, because he we just had him
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on recently. It was a blast, but I've been the benefactor, as
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have you, with these amazing episodes. I find myself taking notes as I'm
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interviewing these great chiropractors because there's so
much to learn from others, and so
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for those of you that are tuning
in today, I just want to applaud
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you for taking the time for personal
development. It's the best time you could
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spend on becoming a better leader,
not just with your staff but in your
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community. And so today we're going
to kind of flip the script and I'm
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going to be co hosting with an
amazing chiropractor in his own right, Dr
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Brian Blast. Brian and I have
had a chance to get to know each
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other over the last three to four
years. He is the the sales director
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and UH pretty much runs the sales
department at Kira touch, and Brian was
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also a practicing D C for many
years as well, so he knows the
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INS and outs of Chiropractic and I
just want to applaud Brian because I know,
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in my view, Brian is helping
more chiropractors right now from where he
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sits. Then he was able to
help in his practice because I'm telling you,
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when you have the right software it
allows you to operate at your best.
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And Brian has an amazing sales team
and they're bringing Chiro touch to so
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many different people and they're helping humanity
in such a huge way. So,
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Brian, welcome back on the PODCAST. Dr Ronnick, thank you so much
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for having me. The guests you've
had have been amazing. So what you've
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been able to do here with with
the podcast, is really impressive. You
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know, reaching out to that many
chiropractors, that the platform here, being
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able to communicate with so many different
amazing chiropractors, is just helping people.
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We don't realize right through conversations.
Like you said, it's it's personal development,
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it's professional development and you've done a
great job and the guests are are
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amazing. So keep up the great
work and really appreciate what you're doing here.
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I appreciate it. And Brian,
so as we um kind of switch
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roles here, I'm gonna have you
be the host and I'll be the guest.
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Um, give us a quick update
as to what's been going on with
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your just with your career Cairo touch. Yeah, so I've been at Cairo
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touch for over seven years now,
UH, selling software. Back when we
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were just the you know, the
installed version. Now we've recently moved to
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our cloud based product as well.
So now you've got the the full cloud
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offering which we released last year,
and now I managed that sales team.
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So we're able to branch out to
so many different offices, show them the
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demonstration, take care of their offices, streamline their practices. The whole idea
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of why. You know, you
talk about at about our hy and and
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all. Then we'll get into that
later in the conversation, I'm sure,
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but being able to help practices right, that's what we love to do and
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that's kind of the mantra at Cairo
touches. We want to help you right.
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We want to see what's going on
in your practice, kind of dissected
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a little bit through a demonstration,
and really help you. Like we want
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to make you more efficient and we
know that Kiro touch can fit that if
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it's the right the right type of
practice right. We want. We want
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to uh, we want to make
you more efficient with not only your patient
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care, but you're billing your flow
so you can see more patients. We
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want Chiropractic to reach more people and
just Kiro touches as a tool that does
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that. That's right. That's awesome. So with that, I'm gonna let
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you take over from here and I
guess I'll sit in the other seat for
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a change. It's interesting for you
to be sitting back and being the interviewee
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now. It's all good, man. I look forward to it. So
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let's get a little bit of a
backstory. You're the one always asking questions.
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You're the one that's always, you
know, bringing people on and saying,
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okay, tell us your story,
give us the inspiration. How about
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you tell us your story. Tell
tell the chiropractors out there. Who is
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Dr Ronnie Sims? Oh Wow,
yeah, I guess. For me I
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had to go back to my early
twenties injuring my back plane sports in college
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and Um kind of stumbling into this
whole thing called chiropractic. I was working
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at a gym and a Lady Chiropractor, Dr Kim Raymond, who was an
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amazing swimmer and athlete in her own
right, and she was doing a free
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screening at my gym and about two
days before that I had injured my lumbar
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spine doing some squads and I was
in a lot of pain and again I
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had no idea what chiropractic was,
and she put me on this spinal analyzing
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machine and drew the plumb lines and
told me I was burying fifteen pounds more
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weight on my right leg than my
left, and I decided to go into
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her office and go through a more
thorough evaluation, and the rest is history.
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It was an amazing the results I
received within my moments after my first
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adjustment, and so I decided to
change my major from pre med to pre
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Chiropractic, and uh, on and
on I went. And then from that
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point I um became an associate with
an amazing practice in Long Beach, California,
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with Dr Gregory Judd, who was
a great mentor to me, Wonderful
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Chiropractor, and Dr Judd taught me
so much about the INS and outs of
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Chiropractic, not just how to take
care of people, but how to communicate
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with them and how to inspire them
and how to manage them and how to
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really help them get the most out
of their experience. And so from that
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experience I decided to move back north
to where I was from, Eldorado Hills,
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California, about thirty miles east of
Sacramento, and started back to health
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chiropractic in nineteen nineties, six and
and that's really how the whole thing started.
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And here we are today. I
have fifteen employees. I'm getting ready
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to onboard my fourth associate, uh, so I'll have a total of five
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doctors, including myself, and I'm
just having more fun now than I've ever
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had. So everyone always has that
chiropractic ah kind of like Ah, I'm
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doing this, this is how I
want to spend the rest of my life,
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but this is this is the avenue
I want to go because I can
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see that this is going to help
people. It help me. This is
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where I want to be as a
chiropractor. So I love hearing those stories.
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Right, mind, the same way
as I was in college and went
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to a chiropractic and I was like, oh, people want to come see
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you, they want to get better, like and you can use your hands
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now and really affect the population.
It's a beautiful thing. So let's talk
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kind of the business side, right. Is this your dream practice? You
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know, what type of legacy do
you want to leave? Kind of talk
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with the mindset there of that type
of growth that you've gone through. That's
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a great question. I feel like, like many of us, I started
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out on my own. I really
couldn't afford an associate, I could barely
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afford a see A. I to
have a my wife work part time and
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it was just the early days are
tough for a lot of us and I
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remember building my practice through just a
lot of effort. I remember doing a
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community canvas before I opened my doors. For thirty days I knocked on every
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potential door I could knock on,
both businesses and residents, just to find
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out about the community and to introduce
myself to the community. And Uh it
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just I did countless spinal screenings,
public lectures, referral groups, anything and
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everything, I did it and I
began to build this practice quite rapidly and
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I had this inflection point as I
was building this practice and realizing that the
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impact I was having on my community
was not as great as I thought it
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could be, because I was seeing
as many people as I could potentially see.
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And I think many doctors they run
into that, that that kind of
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dead end where they're like, I
can't possibly see more people, and yet
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I'm not having the impact on this
community like I thought I would. I
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was making great money, but I
was working a lot and I was trying
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to be a coach and trying to
do all these things with my children,
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but it was really exhausting, and
so I um I decided to go visit
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Dr Matt Hubbard in San Diego because
I heard all these stories about things Matt
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was doing, and I went down
and shadowed him for a day and a
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half, and this is probably two
thousand six seven and I'm maybe eleven years
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into my practice, ten years,
and I was so amazed by what he
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was doing. Most of all,
I was amazed by how effected his team
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was. I found myself watching as
Cias more than I was watching him and
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he had a wonderful associate at the
time and he had scaled this beautiful practice.
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But I was seeing these C A
S and how in control they were
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and how inspirational they were and and
I just kind of left that meeting with
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that under standing of I either need
to readjust my vision for what I want
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to do or I need to scale
my practice and grow it um well beyond
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what I could do. And so
that was kind of that inflection point where
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I decided I don't want to change
my vision because, like you said earlier,
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Brian, not enough people are under
chiropractic care and, like you said,
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having a good software program can help
you see more people and it can
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help more chiropractors see more people,
because the bottom line is not enough Americans
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are seeing chiropractors right now, not
if people in the world are seeing chiropractors
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right now. We need to keep
grinding as chiropractors to get a greater degree
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of population under regular chiropractic care.
You and I both know the world would
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be a far better place when people
are are adjusted on a regular basis and
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when their nervous systems are working better. We just know people are happier,
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they're more vibrant and they're healthier.
And so that's kind of my current vision
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is. I just want to see
I want to grow my team. Tell
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I don't have any more energy you
to do it and it's time for me
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to move on. So that's kind
of the legacy I'm setting up. Um,
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I love how I can go to
my practice on a Friday and nobody
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knows me. I don't see clients
on a Friday. I could walk in
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my adjustatorium and nobody knows me,
and that anonymity is really what I'm I'm
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working toward because I wanted to be
about Chiropractic, not about me. It's
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a great point to say that okay, I want to affect more people.
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Like I'm seeing as many people as
I can see. I'm busy. I'm
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very busy. How can other chiropractors
do what you did and scale and see
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more people? Right? How do
they how are you able to affect more
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people and go down that road of
that vision and get over that Hump and
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take it to the next level?
What's that stuff? What's that like?
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That's a great question. You know, if you look at them, as
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Dr Franson would say, there's four
seasons. You've got the launch of your
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practice, which is just a lot
of blood, sweat and tears right when
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you launch it, and then you're
building it. And so many doctors,
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like you said, they die on
the hill of trying to build their practice.
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They get injured, they burn out
and they just realized I this is
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too hard, I can't keep building
this thing, and that's kind of where
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I went and visited Matt. I
was still building and then I decided I
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need to scale it. And we
always say if you're seeing like a hundred
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and seventy five a week or more, and I was around two fifty to
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three a week, you can't see
that manymore. Some guys can. I
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couldn't. I just didn't want to. And then I realized, Gosh,
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I like to mountain bike, I
like to ski. Those are very dangerous
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sports and I was realizing I had
good disability insurance, but I don't want
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to live on disability insurance and that
doesn't do anything for my community. If
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I'm out, my practice is gonna
die, basically, and so I started
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looking at it kind of from a
bunch of different angles and decided I need
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to start creating an associate onboarding program
and I started hiring associates and I've learned
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so much about that. In the
beginning I had everything wrong, but I
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kept you know, and then finally
I went through some seasoning and got coaching.
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So I guess to answer your Question
Is, get some coaching. I've
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never gone without a coach. And
also, you know, don't just do
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the bare bones minimum ce credits.
Go to these inspiring seminars. GO TO
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D E, go to Cairo Fest, go to caw jam, go to
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the wave, go to these seminars
that are going to inspire you, that
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are going to motivate you, and
start hanging out with people that are doing
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what you want to do. That's
what I did and and and I don't
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know about you, but, like
I'm in three, or yeah, three
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different mastermind groups to or chiropractic.
One is more for businesses and CEOS.
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But I need those masterminds. I
need the accountability, I need the connectivity.
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I when I'm isolated, I'm terrible. I am not effective at all
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when I'm in isolation. So get
a coach and and inspire yourself, push
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yourself, put yourself in uncomfortable situations
and join a mastermind group and put yourself
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out there and then hire an associate, but do it the right way.
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Uh. I use a company called
Chira matchmakers. Shameless plug for them,
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but it really takes a lot of
the hard work out of the human resource
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side of things. Uh. They
will help pare me with the right type
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of associate for what I'm looking for. Like me, I'm looking for caregivers
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right now. I'm not looking for
necessarily business builders or somebody who wants their
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own practice. I'm looking for somebody
who just loves CHIROPRACTIC AND WANTS TO TAKE
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CARE of people. Uh. And
that's really something you gotta Ask Yourself.
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What are you looking for? Are
you looking to keep growing your practice?
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Are you looking to take more time
off your practice? So I think it
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really depends on what you want,
but I think that's kind of what I
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would advise people is get a coach
and begin to write out your vision and
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and and change your vision. It's
okay to change your vision. I mean,
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I've talked to a couple of hikers
that have done Everest. They go
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the hike to get the base camp
is amazing. It is so hard just
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to get the base camp. Then
a'll a sudden they get the base camp
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and they have a different view now, a different perspective. So maybe your
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vision was only base camp and it
wasn't big enough. So maybe you need
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to re clarify your vision. It's
a great point. A lot of great
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points that I want to touch on. The main one there that really struck
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home here with me was what I'm
doing at Kira touch as well, is
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is the team building you mentioned earlier
with Matt's team, right, his sea's
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and I saw they're doing a lot
like it's part of it's part of his
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practice and his vision. Same with
you, right, you're building a team
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with employees and seas and associates.
I mean I do the same thing right.
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I have to bring on people to
help sell Kira touch and reach out
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to practice and see what they're using, see how we can help them.
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And hiring is extremely important. Matching
who I am and who I like to
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work with right is very important.
It's important to how that I we build
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a team at Kira touch. This
is a career position. Kira touch is
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the biggest, one of the biggest
brands in Chiropractic, right, and to
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work here you you have to be
the right fit and you gotta want to
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you want to want to work and
you're gonna want to train and we're gonna
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take it as a as a team. We're gonna work together and the reason
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that cayro touch has been so successful
for such a long period of time is
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because the product is amazing. Let's
be honest. The product is phenomenal,
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but it's a team. Right.
Cararo touches a team. There's a bunch
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of people that work together to achieve
goals, right, setting those goals as
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high as we can and reaching them
working together, having a plan and working
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that plan and we scale that way. It's the same thing for your practice,
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right. You work together and then
you, you have your a mastermind,
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essentially a team for you. Right, you're able to work around those
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people that are successful. Right.
That's how you provide yourself with cohorts,
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colleagues that are successful. You're saying, as you're you know, to some
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of your parts, put you and
serve. You want to surround yourself with
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the most successful people. Just brings
you up, right, because, I
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mean, if you're hang out people
are less sucessful, they're always, you
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know, to look up to you
and you don't go. So you always
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look, you always want to hang
out with those that are like mastermind,
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that our people are more successful or
as successful. To do so you can
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push each other and do the same
thing. Right at at Kyra touch and
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in our lives, we want to
become more successful people, whether it's your
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family, you know, your personal
life, your friends. I mean,
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those are the types of things I
think you get that get lost on us
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as we go through uh and we
go through that sometimes it's it's a bit
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of a grind, you know,
and that you said that building of that
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career, when you get to a
point and you've gotta have that vision,
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you gotta sit back and you've got
to think and you need people toping to
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do that with it's I think it's
very important. Um. So moving forward,
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you know what, what are the
main things that you have, I
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guess you that you can share from
the people? Maybe a quick, quick
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little synopsis here for our listeners that
maybe haven't listened to all the episodes with
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with catch up with Kyra touch and
all the guests you have like, what
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are the main points or themes that
you've gotten from these guests that you could
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really kind of just quickly throw some
tidbits out there that I really helped people?
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Wow, yeah, okay. So
for me the big thing is the
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domains of practice, right, and
you kind of touched on this a little
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bit with what you're building there at
Kira touch. is every business in America
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has to attract customers, right,
and so we always talk about the attraction
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domain, which for the Chiropractor is
marketing essentially, and we always talk in
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Chiropractic in our groups and my mastermind
about you've got outside in marketing. That
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could be a spinal screening, it
could be corporate wellness, it could be
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speaking at your chamber or whatever,
being in a referral group. Then you
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have the inside out referrals, which
are some of those are just organic.
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They just happen because they happen,
but they can also be a vent driven.
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So you've got the third domain would
be digital. And now in today's
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world you have to have a strong
digital presence and a strong Google presence,
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and so for us we have to
attract but then once they come in,
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you have to have processes and procedure
procedures in place to be able to convert
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them to becoming your client. And
often they come in as kind of seekers,
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H chiropractic patients. They come in
they're not sure. Often they're new
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to it, maybe not, but
if they are, they're kind of seeking
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it. Then you take them and
convert them into being a believer because you
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give them great results and you give
them great advice. So now you've converted
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them and then you have to work
on retaining them, which really comes down.
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RETENTION COMES DOWN TO CONVICTION and clarity. Like you have to have absolute
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clarity around your systems in your office, your process, your procedure. So
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many chiropractors I meet they have so
many different prices and different care plans and
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they just they kind of wing it, you know, and they're not system
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based at all. Chiropractors have noted
for that. We're very kind of free
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spirited and and yet you can still
be that way within the structure of process
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procedure like your day one procedure,
your day to, your report of findings,
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Um your call to action. And
then, lastly, beyond attraction,
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conversion retention, is team building.
You mentioned team building. You have to
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work hard on building a team and
you and I are both sports fans and
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you know you and I could talk
about our favorite pro football teams and I'm
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very thankful that the raiders spent the
offseason working on building their team. Like
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they went out and they went out
and I took care of some weaknesses.
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And so, as in your practice
right now, as you're scaling it hopefully,
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what kind of player do you need
right now? You know what are
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you looking for? For me,
I wanted a lady chiropractor because I knew
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I couldn't serve a big part of
my community away. A dynamic, passionate
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lady D C could. And so
that was twelve years ago. Thirteen years
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ago I hired the amazing Dr Krista
on my team and she's been great.
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She's helped me build our team.
Then we got an amazing integrator, Jen,
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who is kind of the pepper potts
and our practice of behind the scenes
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making sure based adheres to the process, procedure, training the seas, hitting
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the doctors over the head when we
need be. And and so we began
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to assemble this team. And then
I added a young gun, Dr Colby,
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who grew up in my practice and
he's just this empathetic, caregiving,
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high energy practitioner and and he's helping
me scale to a new level in areas
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I never could have on my own. And so as I'm building this dream
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of vision, this dream practice,
I know right now I'm adding Dr Vance.
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He's my next player. High Energy, high empathy, and but yet
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wants to be mentored, is hungry, wants to be coached, wants to
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be poured into. And so,
as you look at your team, what
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I did is I built my my
dream vision. I wrote that on a
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paper. I have a vision board. What does that look like? How
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many visits? What's my annual revenue? How many new patients? What does
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that look like? How many locations? How many staff members? And I
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built my dream or chart, and
right now I'm in the process of building
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towards that ultimate dream or chart,
which for me is, I really think,
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eight to ten associates, and right
now I'm getting ready to be well,
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I count myself as an associate because
I'm one of the care providers.
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So there's five of us, including
myself. So we need three to four
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more to reach this vision. So, as you look at your vision,
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and by the way, my accountability
group that I'm in are all doctors who
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are doing very similar things, some
even greater. And to your point is
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yeah, I mean the whole tides
raising in our group because we hold each
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other accountable and we have a facilitator
who gets in our face and holds us
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to these CEO rhythms that we must
follow. And so I think, Um,
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you know. The other thing would
be finance. You have attraction,
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conversion, retention, team building and
finance. Um, how are you managing
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your money? You know. Are
you putting money aside? Um, you
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know. How are your collections?
You know everything finance. Are you doing
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billion are you not doing billing?
And how are you leveraging your software?
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Um, how are you leveraging billing
services? And Kira touch has an amazing
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billing service. And what kind of
things are you leveraging that are out there
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in the profession for you? Right, and so, um, those are
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kind of that would be my five
big thing. Um, if I had
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to give you five rhythms I think
every doctor needs to have going strong in
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this practice. That would be it. Yeah, that's phenomenal. I mean
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those people that are listening to this
just really need to rewind for two or
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three minutes and listen to that again, because that was that was beautiful.
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Uh, some of the things that
you you touch on there that I love.
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Our process and presentation. Every single
business has to have this. You
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have to have your systems right,
you have to have something set in place.
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Then you have to work through that. Right. There's a there's a
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process that goes into every you know
you're to every patient, to your report
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of findings. You know the presentation
and how you communicate. Let me,
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patient communication and education is one of
the biggest things. It's the same thing
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that I do. It's the same
thing. Right, we talked about process
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and presentation every single day, every
day of my life, we talked about
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process and presentation. How are you
approaching these offices when we're calling them?
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How are we how are representing CAIRA
touch? How are we? How are
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we communicating with people? Right?
I mean, are we asking the right
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questions? It's the same thing when
you're educating your peace it right. It's
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very similar. And what we do
at Kira touch into what you do as
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a chiropractor. It's very similar.
These systems are in place for a reason.
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It breeds success. So follow the
system, but you have to have
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that in place. If you don't
have that in place, that you say
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you're going on Willy Nilly, nothing's
gonna work. Right. You might get
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to where you need to go,
but barely right. If you've got the
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system in place and you're going through
the process of presentation, everything is going
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to work. So let me talk
to you about what's next. What's next
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for you? What's next for the
podcast? Right, because I mean now
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that you're the you know you're you're
seeing all these uh guests all the time.
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I mean, what do you have? What vision do you have for
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that? What vision do you have
for for practice and for running sims?
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That's a great question. I feel
like. I wanted to add one thing
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to the prior comments, and you
made me think of this. Within those
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rhythms in our practice is a culture
of training, and you mentioned it earlier.
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How often are you sitting down with
your team and role playing? How
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often in your practice are you practicing
the new patient phone call or the tour
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of your office or the day one
exam process? How often are you training?
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And I'm not talking about meetings,
and we have plenty of meetings.
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Um, we have our issues list
and we do all that, but I'm
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talking about role playing where you sit
down and go, okay, you're the
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new patient who's calling, you're the
pick person taking the call. Go and
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we all sit and watch and take
notes and we train all the time.
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And so that would be the secret
sauce that spreads within those rhythms. To
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your next question, Um, what's
next for me as a leader in Chiropractic?
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Um, I love doing what I'm
doing now with you. I just
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want to inspire chiropractors to be at
their best. I think we always say
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what the world needs now more than
ever is chiropractors to be at their best.
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We don't need you operating. It's
at your potential as a chiropractor,
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and so it's time for you to
roll up your sleeves build your team and
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begin to have a greater impact in
your community. And so having all these
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guests on and having these podcasts,
they're evergreen. there. Therefore, you
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go back into the Kira touch library, if you're watching this today, and
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begin to listen to these episodes and
take notes in journal Right. I mean
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so often we go to seminars,
right, we get so inspired and we
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take notes and then, you know, Monday, Tuesday, then by in
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the next Friday it's kind of faded
again and then we've got to have that
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annual boost. You know, I
gotta go back to the wave. I
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gotta go back and I'm saying you
know, that's where the Accountability Groups and
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the coaching can just keep you engage. It keeps you hardwired and anchored into
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what you need to be doing as
a leader. And for me I think
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we need more guys doing what,
more guys and gals and and by the
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way, I had Kathy Kobe when
Lannon and she's amazing and I think she's
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spot on. I think lady chiropractors
are a critical element to the future of
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Chiropractic. So right now, if
you're a woman chiropractor, you are you
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have no idea how impactful you can
be. So I think that's a big
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part of our future and for me
I want to leave a legacy. I
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want my business and practice to thrive
and grow after I'm gone. Um I
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know several guys who have done that. Paul Reid has done that, Stephen
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Franson has done that, um mark
male is gonna do that and there's all
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these guys that are building up these
incredible businesses that are not personality practices.
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And back to your point, you've
got these process of procedures that give you
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guardrails and then within that you can
still be the free spirited chiropractor as long
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as you have those guardrails and and
you can still have your personality be a
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big part of it. But if
you're building your practice on personality alone,
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you're not scaling it and it's not
worth as much as you think. When
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you go to sell a personality practice, you're lucky to get point five of
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your annual revenue because if they take
you out of it, what's it worth?
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Versus if you do what I'm doing, where you build a practice where
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right now I haven't shrunk my load. I'm still one of the top performers
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on my team. But our revenue
is at a point now where I'm less
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than of the Revenue Pie. So
if somebody comes to buy my practice someday,
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they're gonna look at that and go, Oh, I can replace that,
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I can replace we can backfill there. If you're of your practice and
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you've got a bunch of associates run
around helping you, that's not what I'm
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talking about here. I'm talking about
like for me, my associates need to
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see one fifty a week minimum.
That's a minimum expectation of our team.
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So define that. What does that
look like? Um, and I don't
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want the other thing. My other
principles right now is I don't want my
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associates growing through my dilution. Someday
I'll dilute, but that's not how I
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want to grow them. That's not
a good model. Um, you know,
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I want to grow them independent of
me and and and so that's kind
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of my legacy is I wanna.
I want to leave chiropractic better than I
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found it. Right, and I
know I can't have my head down on
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00:27:52.039 --> 00:27:56.039
my bottom up forever. My disks
and only last so long. My carpal
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00:27:56.079 --> 00:28:00.359
tunnel could only last so long and
I take good care of myself, but
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I just know at at almost age
fifty eight, I have the energy.
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00:28:03.640 --> 00:28:07.160
And so now what I'm doing is
I'm spending more time working on it rather
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than in it. I love that, and so that's kind of my legacy,
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00:28:11.400 --> 00:28:15.039
Brian is. I truly love being
a Chiropractic CEO. I can't imagine
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not doing that. Um, so
I think my legacy is to keep building
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00:28:19.039 --> 00:28:25.279
my practice into something that I'm not
even seeing clients anymore, where I'm helping
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run the business as a CEO would, and that's kind of my legacy.
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And then maybe someday I sell,
I retire or the good Lord takes me
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home, but at least I will
leave something behind. It's durable, right,
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00:28:37.920 --> 00:28:41.279
and it's exitable. How many of
you on this call have a practice
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that's exitable where you're gonna exit with
the amount of money you need to live
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00:28:45.359 --> 00:28:49.240
the rest of your days without relying
on social security? Right? So that's
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00:28:49.240 --> 00:28:53.519
a long answer to really where my
head is, and really I want chiropractors
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00:28:53.559 --> 00:28:57.839
to think this way. I totally
agree. You have to have you have
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00:28:57.960 --> 00:29:03.799
to have that exit strategy and you
gotta start working on it now. I'd
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00:29:03.839 --> 00:29:07.160
say it, but you really do
right now. You have to. And
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00:29:07.119 --> 00:29:08.680
one of the things you said earlier, which is I think it's a key
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00:29:08.720 --> 00:29:12.200
takeaway from a lot of people right
here, is the world's open back up.
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00:29:12.599 --> 00:29:15.559
We have these shows where you have
this education. Now that's out there
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00:29:15.640 --> 00:29:19.200
for us, and go go back
out there, get inspired by other chiropractors
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00:29:19.880 --> 00:29:22.440
down on the podcast. Subscribe,
like you said. You go to that,
448
00:29:22.559 --> 00:29:25.720
you go to the seminar, you
get inspired. Monday or Tuesday hit
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00:29:25.720 --> 00:29:27.279
and you're like, Oh man,
well, guess what? Kyra touches is
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00:29:27.640 --> 00:29:32.400
releasing a podcast every couple of weeks
with Dr Ronnie Sims and phenomenal guests.
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00:29:32.799 --> 00:29:36.039
So you can get that inspiration.
You subscribe to it. Boom It pops
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00:29:36.119 --> 00:29:37.039
up on your phone, you listen
to it on your commute, listening in
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00:29:37.079 --> 00:29:38.559
your lunch ower. You lit't do
it. When you work it out,
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00:29:40.720 --> 00:29:44.200
it helps you. Trust me.
I consume a ton through podcasts. That's
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00:29:44.920 --> 00:29:49.000
a great way to educate yourself and
to inspire yourself every single day. Well,
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00:29:49.319 --> 00:29:53.599
doc, thanks again for being the
interviewee. Normally you are the one
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00:29:53.640 --> 00:29:56.759
asking all the questions, so I
appreciate you're flipping the script and letting me
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00:29:56.960 --> 00:30:02.400
UH interview you today. It's been
really fun, Brian. I always enjoy
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00:30:02.519 --> 00:30:06.279
my time with you and, uh, I'm really excited about all the stuff
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00:30:06.319 --> 00:30:08.759
you guys are doing over there and, uh, I just think it's it's
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00:30:08.799 --> 00:30:14.000
a great way for the chiropractor to
really scale his business. I really appreciate
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00:30:14.759 --> 00:30:18.519
and again, I know this podcast
is not about selling software. Um,
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00:30:18.640 --> 00:30:23.680
it's really about inspiring and educating and
motivating chiropractors too, to play all out
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00:30:23.880 --> 00:30:27.519
right, to leave it on the
field. Let's go right. I appreciate
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00:30:27.720 --> 00:30:30.839
doc and everyone else. Thank you
again for tuning in to catch up with
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00:30:30.920 --> 00:30:36.119
Kira touch. I was your co
host, Dr Brian Blast, with Dr
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00:30:36.240 --> 00:30:38.480
Ronnie Sims. Thank you very much. Have a well adjusted day.
